API Reference - Mission Control

Overview

The Mission Control REST API provides programmatic access to identity resolution, attribution data, customer analytics, and platform management. The API is organized into modules covering the full platform functionality. Base URL: https://id.lunarmc.ai/api/

Authentication

All API endpoints require JWT Bearer token authentication. Obtain a token using the /api/get_token/ endpoint and refresh it with /api/refresh_token/.

# Get a token
curl -X POST https://id.lunarmc.ai/api/get_token/ \
  -H "Content-Type: application/json" \
  -d '{"email": "user@example.com", "password": "your_password"}'

# Use the token
curl https://id.lunarmc.ai/api/v1/eventsessions \
  -H "Authorization: Bearer YOUR_ACCESS_TOKEN"

# Refresh the token
curl -X POST https://id.lunarmc.ai/api/refresh_token/ \
  -H "Content-Type: application/json" \
  -d '{"refresh": "YOUR_REFRESH_TOKEN"}'

Public API (v1)

The v1 API provides external access for integrations and requires an API key.

Method	Endpoint	Description
`POST`	`/api/v1/oauth/api_key`	Request a Mission Control API key
`GET`	`/api/v1/eventsessions`	Retrieve event sessions data
`GET`	`/api/v1/sourceperformance`	Media source performance metrics
`GET`	`/api/v1/get_media_attribution`	Media attribution data
`GET`	`/api/v1/get_ad_attribution`	Ad-level attribution data
`GET`	`/api/v1/customer_360/{child_id}`	Customer 360 profile by ID
`GET`	`/api/v1/channel_attribution`	Channel attribution breakdown
`GET`	`/api/v1/get_id_graph`	Identity graph data
`GET`	`/api/v1/customer_journey_details`	Customer journey details
`GET`	`/api/v1/known_identity_details`	Known identity details
`GET`	`/api/v1/conversion/details`	Conversion details

API Modules

Identity Insight

Customer identification and identity resolution analytics.

Method	Endpoint	Description
`GET`	`/api/identity_insight/`	Main identity insight view
`GET`	`/api/identity_insight/customers_block`	Customer identification metrics
`GET`	`/api/identity_insight/cookies_block`	Cookie tracking metrics
`GET`	`/api/identity_insight/trend_block`	Identification trend data
`GET`	`/api/identity_insight/prospect_block`	Prospect identification data
`GET`	`/api/identity_insight/summary_data`	Summary statistics
`GET`	`/api/identity_insight/visits_analytics`	Visit analytics
`GET`	`/api/identity_insight/cac`	Customer acquisition cost
`GET`	`/api/identity_insight/ltv_cohort_summary`	LTV cohort summary
`GET`	`/api/identity_insight/ltv_data_cards_cohort`	LTV cohort data cards
`GET`	`/api/identity_insight/view_companies_name`	Company name lookup

Customer 360

Comprehensive customer profiles and analytics.

Method	Endpoint	Description
`GET`	`/api/customer_360/search`	Search customers
`GET`	`/api/customer_360/user/{parent_id}`	Customer detail view
`GET`	`/api/customer_360/filters/`	Available search filters
`GET`	`/api/customer_360/analytics`	Customer analytics
`GET`	`/api/customer_360/cltv_trend`	Customer lifetime value trend
`GET`	`/api/customer_360/conversion_by_mediasource`	Conversions by media source
`GET`	`/api/customer_360/conversion_details`	Conversion details
`GET`	`/api/customer_360/products_visited_through_ads`	Products visited via ads
`GET`	`/api/customer_360/loyalcustomers_list`	Loyal customers
`GET`	`/api/customer_360/newvisitornotconverted_list`	New visitors not converted
`GET`	`/api/customer_360/knownvisitornotconverted_list`	Known visitors not converted
`GET`	`/api/customer_360/customerreadytopurchase_list`	Customers ready to purchase
`GET`	`/api/customer_360/ranked_page_visits`	Ranked page visits
`GET`	`/api/customer_360/visits_by_city`	Visits by city
`GET`	`/api/customer_360/visits_by_country`	Visits by country
`GET`	`/api/customer_360/visits_by_state`	Visits by state
`GET`	`/api/customer_360/count_fbp_cookies`	Facebook pixel cookie count
`GET`	`/api/customer_360/custom_audiences_list`	Custom audience segments
`POST`	`/api/customer_360/send_cookies_audience`	Send cookie audience data
`POST`	`/api/customer_360/export_cookies`	Export cookies for audience
`GET`	`/api/customer_360/journey-insight`	Journey insight data
`GET`	`/api/customer_360/media_source_overlap_report`	Media source overlap

Interaction Insight

Attribution, order credit, and channel performance analytics.

Method	Endpoint	Description
`GET`	`/api/interaction_insight/channelattribution`	Channel attribution breakdown
`GET`	`/api/interaction_insight/order_credit_details`	Order credit details
`GET`	`/api/interaction_insight/performance_media_credit_details`	Performance media credits
`GET`	`/api/interaction_insight/order_ad_campaign_details`	Order ad campaign details
`GET`	`/api/interaction_insight/conversion_by_sources_details`	Conversions by source
`GET`	`/api/interaction_insight/order_count_details`	Order count details
`GET`	`/api/interaction_insight/days_to_conv`	Days to conversion
`GET`	`/api/interaction_insight/orders_by_sources`	Orders by media source
`GET`	`/api/interaction_insight/orders_coverage/details`	Order coverage details
`GET`	`/api/interaction_insight/viewthroughattribution`	View-through attribution
`GET`	`/api/interaction_insight/page_views_visits`	Page views and visits
`GET`	`/api/interaction_insight/cohort_analysis`	Cohort analysis
`GET`	`/api/interaction_insight/conversion_tracking`	Conversion tracking
`GET`	`/api/interaction_insight/revenue_comparision`	Revenue comparison dashboard
`GET`	`/api/interaction_insight/orderdetailschanneldata`	Order details by channel
`GET`	`/api/interaction_insight/orderdetailscampaigndata`	Order details by campaign
`GET`	`/api/interaction_insight/orderdetailsadsdata`	Order details by ad
`GET`	`/api/interaction_insight/keyword_attributiondata`	Keyword attribution
`GET`	`/api/interaction_insight/popular_products`	Most popular products
`GET`	`/api/interaction_insight/googleadsmetrics`	Google Ads metrics
`GET`	`/api/interaction_insight/facebookadsmetrics`	Facebook Ads metrics
`GET`	`/api/interaction_insight/ads_insight_view`	Ad insight overview
`GET`	`/api/interaction_insight/revenue_adspend_data`	Revenue vs ad spend
`GET`	`/api/interaction_insight/kpi_customer_data`	KPI customer data
`GET`	`/api/interaction_insight/order_sorting_tool`	Order sorting tool
`GET`	`/api/interaction_insight/get_media_sources`	Available media sources
`GET`	`/api/interaction_insight/get_coupon_codes`	Coupon codes

Sales Performance

Executive summary, KPIs, and sales dashboards.

Method	Endpoint	Description
`GET`	`/api/sales_performance/dashboard`	Sales dashboard
`GET`	`/api/sales_performance/ads-dashboard`	Ads performance dashboard
`GET`	`/api/sales_performance/ads-dashboard-graph`	Ads dashboard charts
`GET`	`/api/sales_performance/ads-dashboard-attributes`	Ads dashboard attributes
`GET`	`/api/sales_performance/numberofvisitors`	Visitor count
`GET`	`/api/sales_performance/aov`	Average order value
`GET`	`/api/sales_performance/ads_performance`	Ads performance data
`GET`	`/api/sales_performance/rev-adspend-data`	Revenue vs ad spend
`GET`	`/api/sales_performance/kpi-data`	KPI metrics
`GET`	`/api/sales_performance/ga4-dashboard`	GA4 dashboard
`GET`	`/api/sales_performance/ga4-analytics-data`	GA4 analytics
`GET`	`/api/sales_performance/available-custom-metrics`	Available custom metrics
`GET/POST`	`/api/sales_performance/custom-cards`	Custom dashboard cards
`POST`	`/api/sales_performance/custom-cards/reorder`	Reorder custom cards
`GET`	`/api/sales_performance/default-cards`	Default card definitions
`POST`	`/api/sales_performance/save-card-configuration`	Save card configuration
`GET`	`/api/sales_performance/bought-together`	Frequently bought together
`GET`	`/api/sales_performance/product-journey`	Product journey analysis
`GET`	`/api/sales_performance/customer-cohort`	Customer cohort analysis
`GET`	`/api/sales_performance/sales-forecast`	Sales forecast
`GET`	`/api/sales_performance/orders-forecast`	Orders forecast
`GET`	`/api/sales_performance/ads-recommender`	Ads recommendations

Marketing Performance

Campaign and marketing analytics.

Method	Endpoint	Description
`GET`	`/api/marketing_performance/dashboard`	Marketing dashboard
`GET`	`/api/marketing_performance/campaign-performance`	Campaign performance
`GET`	`/api/marketing_performance/campaign-performance-details`	Campaign detail view
`GET`	`/api/marketing_performance/campaign-performance-matrix`	Campaign matrix

Channel Performance

Ad platform channel analytics and GA4 data.

Method	Endpoint	Description
`GET`	`/api/channel_performance/list_accounts`	List connected accounts
`GET`	`/api/channel_performance/campaigns`	Campaign list
`GET`	`/api/channel_performance/summary_metrics`	Summary metrics
`GET`	`/api/channel_performance/key_kpis`	Key KPIs
`GET`	`/api/channel_performance/performance_by_day`	Daily performance
`GET`	`/api/channel_performance/campaign_performance`	Campaign performance
`GET`	`/api/channel_performance/ga4/campaigns`	GA4 campaigns
`GET`	`/api/channel_performance/ga4/summary_metrics`	GA4 summary metrics
`GET`	`/api/channel_performance/ga4/key_kpis`	GA4 key KPIs
`GET`	`/api/channel_performance/ga4/top_traffic_sources`	GA4 top traffic sources
`GET`	`/api/channel_performance/ga4/top_events`	GA4 top events
`GET`	`/api/channel_performance/ga4/top_landing_pages`	GA4 top landing pages
`GET`	`/api/channel_performance/ga4/traffic_source_trends`	GA4 traffic source trends

Summary Insight

High-level dashboard metrics and visitor analytics.

Method	Endpoint	Description
`GET`	`/api/summary_insight/details`	Summary details
`GET`	`/api/summary_insight/drill_visits`	Drill-down visit details
`GET`	`/api/summary_insight/drill_orders`	Drill-down order details
`GET`	`/api/summary_insight/visitor_devices`	Visitor device breakdown
`GET`	`/api/summary_insight/new_visitor_notconvert`	New unconverted visitors
`GET`	`/api/summary_insight/known_visitor_notconvert`	Known unconverted visitors
`GET`	`/api/summary_insight/customer_readytopurchase`	Customers ready to buy
`GET`	`/api/summary_insight/customervisitors_summary`	Customer/visitor summary
`GET`	`/api/summary_insight/loyal_customers`	Loyal customer list
`GET`	`/api/summary_insight/visitors_interest`	Visitor product interest
`GET`	`/api/summary_insight/perc_visits_loc`	Visits by location
`GET`	`/api/summary_insight/perc_visits_hourly`	Visits by hour
`GET`	`/api/summary_insight/organic_traffic`	Organic traffic data
`GET`	`/api/summary_insight/curr_cpa`	Current CPA
`GET`	`/api/summary_insight/curr_roa`	Current ROA
`GET`	`/api/summary_insight/customers_life_time`	Customer lifetime metrics
`GET`	`/api/summary_insight/sessions_by_os`	Sessions by OS
`GET`	`/api/summary_insight/sessions_by_device`	Sessions by device type
`GET`	`/api/summary_insight/avg_reorder_days`	Average reorder days

Segmentation

Audience segmentation and targeting.

Method	Endpoint	Description
`GET`	`/api/segmentation/metadata`	Segmentation metadata
`GET`	`/api/segmentation/formtype-metadata`	Form type metadata
`POST`	`/api/segmentation/createupdate`	Create/update segment
`GET`	`/api/segmentation/list`	List segments
`POST`	`/api/segmentation/delete`	Delete segment
`POST`	`/api/segmentation/parse`	Parse segmentation data
`GET`	`/api/segmentation/detail`	Segment detail
`POST`	`/api/segmentation/count`	Segment count
`GET`	`/api/segmentation/list_audience_segments`	List audience segments
`GET`	`/api/segmentation/abandoned_cart/metrics`	Abandoned cart metrics

Customer Insight

Customer segmentation funnels and analysis.

Method	Endpoint	Description
`GET`	`/api/customer_insight/get_all_media_sources`	All media sources
`GET`	`/api/customer_insight/funnel`	Funnel data
`GET`	`/api/customer_insight/get-customer-segmentation`	Customer segmentation
`GET`	`/api/customer_insight/get-customer-segmentation-list`	Segmentation list
`GET`	`/api/customer_insight/get-customer-segmentation-funnel-summary`	Funnel summary

Integration

OAuth connections and third-party integrations.

Method	Endpoint	Description
`GET`	`/api/integration/oauth_redirect_url`	Get OAuth redirect URL
`GET/POST`	`/api/integration/oauth/google`	Google Ads OAuth
`GET/POST`	`/api/integration/oauth/facebook`	Facebook Ads OAuth
`GET/POST`	`/api/integration/oauth/bing`	Bing Ads OAuth
`GET/POST`	`/api/integration/oauth/snapchat`	Snapchat Ads OAuth
`GET/POST`	`/api/integration/oauth/linkedin`	LinkedIn Ads OAuth
`GET/POST`	`/api/integration/oauth/pinterest`	Pinterest Ads OAuth
`GET/POST`	`/api/integration/oauth/tiktok`	TikTok Ads OAuth
`GET/POST`	`/api/integration/oauth/reddit`	Reddit Ads OAuth
`GET/POST`	`/api/integration/oauth/shopify`	Shopify OAuth
`GET/POST`	`/api/integration/oauth/hubspot`	HubSpot OAuth
`GET/POST`	`/api/integration/oauth/salesforce`	Salesforce OAuth
`GET/POST`	`/api/integration/oauth/google_ga4`	Google Analytics 4 OAuth
`GET/POST`	`/api/integration/oauth/google_sheets`	Google Sheets OAuth
`GET/POST`	`/api/integration/oauth/typeform`	Typeform OAuth
`GET/POST`	`/api/integration/integration_config`	Integration configuration
`GET`	`/api/integration/source_lists`	Source master list
`POST`	`/api/integration/create_source`	Create/upsert source
`POST`	`/api/integration/save_credentials`	Save integration credentials

User Account

User registration, authentication, and account management.

Method	Endpoint	Description
`POST`	`/api/get_token/`	Obtain JWT access token
`POST`	`/api/refresh_token/`	Refresh JWT token
`POST`	`/api/user/register/`	Register new client
`POST`	`/api/user/registeruser/`	Register new user
`GET`	`/api/user/view/details/`	Current user details
`PUT`	`/api/user/change/password/`	Change password
`POST`	`/api/user/reset_password`	Request password reset
`POST`	`/api/user/reset_password/confirm`	Confirm password reset
`GET/POST`	`/api/user/systemconf`	System configuration
`POST`	`/api/user/tag_management`	Tag management settings
`GET`	`/api/user/get_modules_data`	Available modules
`GET`	`/api/user/check_all_integrations_status`	Integration status check
`GET`	`/api/user/get_user_screens`	User screen permissions
`GET/POST`	`/api/user/dynamic_column_config`	Dynamic column configuration

Custom Reports

Custom report builder and saved reports.

Method	Endpoint	Description
`GET`	`/api/custom_reports/view_report`	View a report
`GET`	`/api/custom_reports/user_data`	User report data
`GET`	`/api/custom_reports/source`	Source report data
`GET`	`/api/custom_reports/metrics`	Available metrics
`POST`	`/api/custom_reports/create_update_report`	Create/update report
`DELETE`	`/api/custom_reports/delete_report`	Delete report
`GET`	`/api/custom_reports/dimension`	Available dimensions
`GET/POST`	`/api/custom_reports/custom_fields`	Custom fields
`GET`	`/api/custom_reports/group_by_time`	Time grouping options

Custom Dashboards

Dashboard builder with charts and insights.

Method	Endpoint	Description
`GET/POST`	`/api/custom_dashboards/dashboard`	Dashboard CRUD
`GET`	`/api/custom_dashboards/chart_data`	Chart data
`GET`	`/api/custom_dashboards/metrics_data`	Metrics data
`GET`	`/api/custom_dashboards/all_metrics`	All available metrics
`POST`	`/api/custom_dashboards/create_charts`	Create charts
`POST`	`/api/custom_dashboards/publish_dashboard`	Publish dashboard
`POST`	`/api/custom_dashboards/generate_dashboard_insights`	Generate AI insights
`POST`	`/api/custom_dashboards/share_dashboard`	Share dashboard

Payments

Stripe subscription and billing management.

Method	Endpoint	Description
`POST`	`/api/payments/create_subscription`	Create subscription
`GET`	`/api/payments/plan_list`	Available plans
`GET`	`/api/payments/current_plan`	Current plan
`PUT`	`/api/payments/update_subscription`	Update subscription
`GET`	`/api/payments/customer_payment_method`	Payment method details
`GET`	`/api/payments/invoice_details`	Invoice history
`POST`	`/api/payments/setup_intent`	Stripe setup intent
`POST`	`/api/payments/save_card`	Save payment card
`GET`	`/api/payments/visitors_count`	Visitor count for billing

Feature Flags

Feature flag management for clients.

Method	Endpoint	Description
`GET/POST`	`/api/feature_flags/features/`	List/create features
`GET/PUT/DELETE`	`/api/feature_flags/features/{pk}/`	Feature detail/update/delete
`GET/POST`	`/api/feature_flags/`	List/create feature flags
`GET/PUT/DELETE`	`/api/feature_flags/{pk}/`	Flag detail/update/delete

Privacy Insight

Privacy compliance and data management.

Method	Endpoint	Description
`GET`	`/api/privacy_insight/details`	Privacy insight overview
`GET`	`/api/privacy_insight/data_access/customer/{customer_id}`	Customer data access
`GET`	`/api/privacy_insight/data_download/customer/{customer_id}`	Download customer data
`POST`	`/api/privacy_insight/ticket/create`	Create privacy ticket
`POST`	`/api/privacy_insight/data_delete/customer/{customer_id}`	Delete customer data

Monitoring

Data anomaly detection and alerts.

Method	Endpoint	Description
`GET`	`/api/monitoring/data-anomaly`	Daily data anomalies
`GET`	`/api/monitoring/top-banner`	Top banner alerts
`POST`	`/api/monitoring/update-anomaly-tag`	Update anomaly tags
`GET`	`/api/monitoring/high-value-customers`	High value customer alerts

Chatbot

AI-powered analytics chatbot.

Method	Endpoint	Description
`POST`	`/api/l5chatbot/chat-query`	Submit a chat query

Notes

Annotation and note management.

Method	Endpoint	Description
`GET`	`/api/notes/list`	List notes
`POST`	`/api/notes/create_note`	Create note
`PUT`	`/api/notes/update_note`	Update note
`DELETE`	`/api/notes/delete`	Delete note
`GET`	`/api/notes/get_trend_data_by_notes`	Trend data for notes
`GET`	`/api/notes/revision_history`	Note revision history

Marketing Resources

Campaign, creative, and ad management.

Method	Endpoint	Description
`GET/POST`	`/api/marketing_resources/campaigns/`	Campaign CRUD
`GET/POST`	`/api/marketing_resources/creatives/`	Creative CRUD
`GET/POST`	`/api/marketing_resources/ads/`	Ad CRUD
`GET`	`/api/marketing_resources/ads/reporting/`	Ad performance reporting
`GET`	`/api/marketing_resources/creatives/reporting/top_performing/`	Top performing creatives
`GET/POST`	`/api/marketing_resources/folders/`	Report folders
`GET/POST`	`/api/marketing_resources/reports/`	Saved reports

Job Queue

Background job management for integrations.

Method	Endpoint	Description
`GET`	`/api/job-queue/status/`	Job queue status
`POST`	`/api/job-queue/trigger/`	Trigger integration job
`GET`	`/api/job-queue/details/{job_id}/`	Job details
`POST`	`/api/job-queue/smart_run/`	Smart bulk run

Webhooks

Mission Control receives webhooks from connected platforms:

Platform	Endpoint	Description
Shopify	`/api/integration/shopify/{client_id}/customer`	Customer data webhook
Shopify	`/api/integration/shopify/{client_id}/app_uninstall`	App uninstall webhook
WooCommerce	`/api/integration/{client_id}/woocommerce_webhook`	WooCommerce events
Stripe	`/api/payments/stripe_subscription_created`	Subscription events

Overview

Authentication

Public API (v1)

Identity Insight

Customer 360

Interaction Insight

Sales & Marketing

Feature Flags

User Account

Payments

​Overview

​Authentication

​Public API (v1)

​API Modules

​Webhooks

Overview

Authentication

Public API (v1)

API Modules

Webhooks